Introducing Hue® Intelligence
Your data,
finally working for you.
AI-powered intelligence and automation for small and mid-sized organizations — built on your existing data, delivered by a boutique team that understands design as much as technology.
The Challenge
Your organization is sitting on a goldmine of untapped data.
Most small and mid-sized organizations have more data than they know what to do with — member records, project files, donor histories, contact databases. It lives in spreadsheets, email threads, and disconnected tools.
It answers no questions. It writes no reports. It reminds no one.
6–10 hrs/week
Lost to manual reporting and data lookup
70%
Of grant/proposal writing is repetitive structured content
1 in 3
Staff tasks could be automated with existing data
Two Paths Forward
Whether you're starting fresh or already structured, we meet you where you are.
Your AI layer is already half-built.
If your organization already runs on Directus, you're closer than you think. We connect an AI intelligence layer via MCP — letting you query your own collections in plain English, trigger automations from data changes, and generate content directly from your structured data.
- AI Insight Assistant — ask questions in plain English
- Automated workflows from data events
- Smart content generation from collections
- Custom AI dashboard for your team
- Monthly AI Operations Retainer
We build the foundation, then the intelligence.
No CMS? No problem. We start with a structured AI Readiness Audit to map your data landscape, then implement the infrastructure that makes AI actually possible. Quick-win automations deliver value immediately while we build toward a full Directus-powered AI platform.
- AI Readiness Audit — roadmap in days, not months
- Data Foundation setup (Directus implementation)
- Quick-win automations on existing tools
- AI-powered website and content generation
- Upgrade path to full Track A platform
What We Build
Five layers of AI capability, deployed in sequence.
AI Insight Assistant
Connect Claude to your Directus collections via MCP. Your team asks questions in plain English and gets instant, accurate answers — member stats, project status, donor history, anything in your database. No SQL. No spreadsheets.
Automation Workflows
Smart Content Engine
Custom AI Dashboard
AI Operations Retainer
Built for Your Sector
The same intelligence, applied to your specific reality.
Architecture & Construction
Stop hunting through email threads for RFI status. Know which projects are behind schedule and why. Draft project case studies and proposals in minutes. AI that speaks the language of deadlines, submittals, and client relationships.
Chambers of Commerce
Automate member onboarding, renewal reminders, and event follow-ups. Generate member spotlight emails and event recaps from your database. Give your board instant access to membership intelligence.
NGOs & Nonprofits
Transform program data into compelling grant narratives and donor impact reports. Automate stewardship touchpoints. Give leadership the dashboards they need to make decisions — and funders the evidence they need to say yes.
Small Businesses
Capture every lead. Follow up with every customer. Answer every question — even at 2am. AI automation that handles the operational tasks so your team focuses on what only humans can do.
Investment
Boutique quality. Accessible pricing.
Three ways to start, all designed to deliver ROI before the third month.
AI Starter
From $1,500
The fastest path to your first win.
- AI Readiness Audit
- One quick-win automation
- 30-day support
AI Essentials
From $4,500
Foundation + intelligence, end to end.
- Directus setup
- AI Insight Assistant
- Two automation workflows
- Staff onboarding
AI Partner
From $8,000 + retainer
Full platform + ongoing evolution.
- Custom AI dashboard
- Full workflow suite
- Monthly AI Operations Retainer
Who We Are
Design-led. Development-built. AI-powered.
Hue Studios is a boutique creative agency in Miami Beach, founded by Peter and Camila Hoffman. Peter brings 15+ years of full-stack development across Nuxt, Directus, and modern AI tooling. Camila brings a decade of brand and creative direction, including work at A|X Armani Exchange.
Hue Intelligence is what happens when design thinking meets data infrastructure. We don't bolt AI onto existing websites. We build the systems that make AI genuinely useful — and the experiences that make people actually want to use them.
15+
Years of development experience
Directus
Implementation partner*
Boutique
You work directly with the founders, always
"Let's find your first win."
Start with a free 30-minute AI Readiness conversation. We'll identify the highest-impact opportunity in your organization and show you exactly what's possible — no commitment required.
No spam. No sales calls unless you want them. Just a conversation.