Government
/ Community Development

"Mission-driven brands for the organizations shaping communities."

Government agencies, IDAs, regional boards, and community development organizations need brands that project credibility to external audiences while maintaining buy-in from complex internal governance structures. Hue has over thirteen years of continuous experience building brands and digital platforms for New York State economic development entities — from full agency rebrands to live data portals and sector-specific investment attraction campaigns.

Services we provide

Branding Audio / Video Print / Graphic Digital / Web AI & Automation Events Corporate / Data Reputation Management Marketing

Work in this industry

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BrandingCase Study

The Agency

Hue was hired to rebrand, reposition, and showcase how The Agency's impact as the leading economic development in Broome County NY.

BrandingCase Study

Broome is Good

A talent attraction and pride-of-place campaign that united eight municipalities under one brand — and put Broome County on the map.

BrandingCase Study

Better Connection

Better Connection was a new initiative to gage the connectivity status and promote better services in the Southern Tier 8 Region Region. We were tasked in developing a platform to engage the public to participant and upload information to gather data.

BrandingCase Study

Industry Summit

The Industry Summit Series was a new initiative to serve as a platform to connect industry specific businesses and public sectors to work collectively to grow the region. We were tasked with creating the brand and an event platform that could be used by all partners to promote economic growth.