Government

Industry

Government
/ Community Development

"Mission-driven brands for the organizations shaping communities."

Government agencies, IDAs, regional boards, and community development organizations need brands that project credibility to external audiences while maintaining buy-in from complex internal governance structures. Hue has over thirteen years of continuous experience building brands and digital platforms for New York State economic development entities — from full agency rebrands to live data portals and sector-specific investment attraction campaigns.

Work in this industry

See all
The Agency
BrandingCase Study

The Agency

Hue was hired to rebrand, reposition, and showcase how The Agency's impact as the leading economic development in Broome County NY.

Broome is Good
BrandingCase Study

Broome is Good

A talent attraction and pride-of-place campaign that united eight municipalities under one brand — and put Broome County on the map.

Southern Tier 8
BrandingCase Study

Southern Tier 8

Hue was brought in to rebrand and essential position the brand.

Better Connection
BrandingCase Study

Better Connection

Better Connection was a new initiative to gage the connectivity status and promote better services in the Southern Tier 8 Region Region. We were tasked in developing a platform to engage the public to participant and upload information to gather data.

Greater Opportunities
Case Study

Greater Opportunities

{ "id": "ad201785-0e53-4ed2-9fa4-f3c9c68380f8", "name": "Greater Opportunities" }

Industry Summit
BrandingCase Study

Industry Summit

The Industry Summit Series was a new initiative to serve as a platform to connect industry specific businesses and public sectors to work collectively to grow the region. We were tasked with creating the brand and an event platform that could be used by all partners to promote economic growth.

Bridge Run
BrandingCase Study

Bridge Run

Seven years of reinventing the region's premier half-marathon — a new identity every season, the same unmistakable energy.

Industry Summit Logo
Branding

Industry Summit Logo

Broome is Good Super Bowl Spot
Audio / Video

Broome is Good Super Bowl Spot

Broome is Good

The Agency Logo
Branding

The Agency Logo

The Agency Broome County IDA / LDC

Southern Tier 8 - CEDS Booklets
Print / Graphic

Southern Tier 8 - CEDS Booklets

Southern Tier 8 Regional Board

BR+E Program Video Spot
Audio / Video

BR+E Program Video Spot

The Agency Broome County IDA / LDC

Quick Start

In Government? Let's talk about your brand.

No spam. No obligation. Just a conversation.